About us.

Hello, from FITY inc!

At FITY Inc., we're on a mission to banish the era of sore backs, bruised hips, and weary wrists caused by burdensome gear. As a tight-knit Canadian family business established in 2020, our journey began with a simple realization: despite our love for the outdoors, our experiences were marred not by the adventures themselves, but by the strain of lugging excessive equipment.

Our numerous outdoor adventures often left us bruised, broken, and frustrated—prompting a shift in perspective. We became determined to create outdoor gear that seamlessly integrates into your adventures. That pivotal moment inspired us to design innovative solutions that perfectly FIT your needs, ensuring your gear complements your excursions rather than hindering them.